How to decide between website blog and Medium for a crypto company
Is this really a decision or should they work in tandem?
Apr 6, 20264 min read
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How to create MVP for a media product
I saw another video of a fan-made game concept, and that got me thinking!
Apr 6, 20264 min read7Rawsumption #1: Selling microproducts in newsletters improves the main conversion for B2B
Use these ideas to run your experiments and come back with a case!
Apr 6, 20262 min readHow to use microproducts as your marketing assets
Learn how to extend your funnel and get more leads using small DIY solutions for your persona
Apr 6, 20264 min read6NFTs Explained
A bit of context for marketers getting into crypto and web3
Apr 6, 20263 min readWhy we should ditch roadmaps
Roadmaps vs Business logic
Apr 6, 20263 min readThe future of digital marketing
Age of performance marketing Marketing gamechanger When I started learning marketing at university, I didn’t know how far it had been digitized. I thought all you needed was an outstanding campaign, a
Apr 6, 20267 min readReflecting on modern marketing
Hey! This is a warm-up article before I dive into specific topics. I wanted to highlight some of the curious things about marketing nowadays. So I thought why not make it a diary-like style? Marketing
Apr 6, 20266 min readDemand Generation vs Capturing
A brief playbook on working with demand What is demand capture Demand capture is about attracting people who want to fulfill their desire. When many people want something, they manifest their desire b
Mar 15, 20264 min read1